Wednesday, July 11, 2012

(WTF Ad): What-The-Foolish Advertisement


(WTF Ad) What-The-Foolish Advertisement
And then, that’s not all, your friend refuses to touch you because he thinks it spreads.

Your day starts, travelling in the train/bus/rickshaw to your work or college. You spend hours working hard, doing project work and spend hours sweating the hell out in a non a/c room (referring to room number 3). And then by the end of the day you are tired, smelling bad and not to forget the body itch or the pimple you developed on your forehead while travelling back home.
After such a traumatising day, you reach home, get fresh and sit in front of your television set. You tune into MTV to hear some good music but what really happens from there is EPIC.
For Women:
You see a ‘Clean and Clear’ face wash advertisement. You suddenly feel it is god who hasn’t an angel to get rid of your pimple. But what really needs to be noted in the advertisement is the way the ad goes. It always starts with two good looking, well figured girls, looking in front of the mirror, and one of them, in a very squeaky voice says, ‘’ewwwwwwwwwww!!! Do din mein party hai, aur yeh dark circles, pimples aur yeh muhaase jate hi nahin hai’’.
1)      Lady, remember the golden rule. Guys in the parties check out everything in you but your pimple, so relax. The agency clearly needs to understand the needs of a man before showing the needs of a woman
2)      You are definitely going to mask yourself with 6 extra layers of make-up which is going to hide your dark spots, blackheads and dark circles. So why worry?
3)      It’s just a pimple, don’t over react, take a deep breath, using the damn product and go to your party.

It’s pretty obvious that agencies need to come across better ways to burst the pimple-free-advertisement-clutter.

Tip for the advertising agencies: Pimple is a hygienic problem, not a relationship problem. Don’t mix love/flirt and relationships with pimples or dark circles.



For men:



When men expect Katrina Kaif to appear on the screen, playing with her mangoes (no pun intended), they end up expecting something even more exciting in the name of ‘’Itch-guard cream’’ advertisement. Like honestly, that’s the only sole purpose which makes women believe that men don’t take a bath. I mean seriously, why doesn’t an Itch Guard advertisement have a woman scratching her parts? #SEXISTAdvertisements

Well again, the advertisement always starts with someone else noticing your itching problems. Aren’t you old enough to figure it out yourself dude?

Dude, just remember one thing your scars/itches looks more like a love bite than an infection. So the creative team again, please come with something more creative so that we don’t end up scratching our head instead of our crotch, wondering what just happened.

Tip for the advertising agencies: Men don’t use carom coins to scratch their neck or crotch in case of an itch. Please do not encourage them in using such props.

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